IKEA

I love this store and brand. 

Very smart, innovative, in almost everything they do.  Build it yourself = lower mfg cost, lower inventory holding cost = happy customers

Wonderful for people with kids that destroy furniture.

But what I like most about Ikea is the following:  It's the only place you can impulse buy a couch.

You go to Ikea to buy a picture frame, you end up buying a bed or couch.  That's just amazing.