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« Avatar Based Marketing | Main | Twenty Years and Still The Same Technology Problem »

June 21, 2006

Comments

Mark Brooks

Singlestat.us seems harmless enough, but Myspace is fighting a PR war right now. The press are highlighting the dangers of stalkers on Myspace citing numerous malicious incidents. Myspace appointed a security officer recently. He's keeping busy it seems. See below.

fyi, there's actually an internet dating convention dedicated to background checks and safety coming up July 13-14th. I'll be keynoting.

Mark Brooks
editor, onlinepersonalswatch.com


http://onlinepersonalswatch.typepad.com/news/2006/04/myspace_hires_h.html

MySpace Hires Head Security Officer

Myspace_16NEWS CORP.'S INTERNET COMMUNITY SITE -- Apr 13 -- MySpace hired Hemanshu Nigam who was previously the director of consumer security outreach and child-safe computing at Microsoft. Myspace is consolidating a number of duties; outreach to law enforcement, overseeing site security and user safety. Myspace is deleting profiles that include "questionable material" (200,000 profiles), and is reviewing 2 million images a day. It has also launched a series of online public service announcements on its own site as well as other News Corp. properties, warning users about online sexual predators. "1 in 5 kids online is sexually solicited. Online predators know what they're doing. Do you?" FULL ARTICLE @ MEDIA POST

Kevin Dewalt

I totally agree. Consumers, of course, want to be able to plug in whatever tool they want from whatever company. But consumers don't always get what they want.

We would all prefer the option of buying paperbacks on the day a book is released, but publishers want the margins associated with hardback.

Balaji

Baris,

I don't agree with your argument totally. There are three kinds of widgets that can be plugged into your website. 1) New service, 2) Competitive service and 3) Annoying service

I guess you are talking about the second part - "competitive service" and a little bit of third part - "Annoying service".

Rapleaf is obviously a competitive service for ebay and it makes sense for eBay in not allowing that. Likewise, Singlestat.us is an annoying service for Myspace (in terms of traffic), but not competitive enough that Myspace can very well do that. So they shut them down. Similar case with Datinganyone.com too...

But if think about a new service widget planted in other websites, there are numerous. Starting with Google box placed in affiliate websites, to the tagcloud placed in your website .. everything is a very good service that people like to have in websites. While these companies cannot establish their business alone (except Google), they do provide a real good service that users like. So I believe collaborative effort between different companies will provide a great user experience. It's not possible for a single company to do everything. Either they should buy other companies, or they should collaborate with their services. Think about Youtube videos and flickr photos and photoloop photos placed in different blog websites - users just love them. But it is not possible for typepad or blogger.com to have these services on their own.

Having said that, I believe if a company can establish their services standalone and then expand in collaborating with existing websites, then they could be successful. Also, if a company cannot establish by themselves, but always depend upon other websites, then they need to have a strong compelling new service and needs virality to get into the market .. kinda tough though !!

Engmet

Baris,

I agree with the previous comment. Just because clicking on a tag brings you to another site doesn't mean it's hijacking IMHO. What do you get after clicking on a tag? A list of articles from your blog that bring you back right to it. Sure, there is adSense on the side, but more often than not, the cloud takes your user to zoomcloud then back to your site. It's a collaborative effort as the previous comment pointed out.

On top of the cloud you display around 12-14 small subscription boxes. They too take you to another site. In fact, if I add your blog to my, say, Bloglines, what I'm doing it bringing your content to a page that Bloglines later may pack with ads and in fact it will keep me away from your site unless I wish to leave a comment. Yet, we all show those subscription boxes without hesitation in our blogs.

The eBay/Reapleaf issue is somewhat different. While one's within eBay's reputation system, eBay is saying "this is what we believe in, because it's within our control". By letting users use a 3rd party reputation system, eBay no longer can say "this is a trustworhy system, you're free to use it". In fact, I myself wouldn't price too high a good reputation on Reapleaf - it is after all a new system that has to prove itself before it can be trusted. eBay gives me that. I can hardly compare this with the tagcloud or the subsciption buttons "hijacking".

My opinion, of course.

baris

Engmet,
I agree with a lot of what you say. In the case of my blog, I have no other way to syndicate, so I am more than happy to have refer people to bloglines. Same with zoomclouds, I have no way myself to write code (though I used to be a software developer long time ago) and create a tag cloud myself so I let them do it for me in exchange for letting them show some ads I'd rather show. In this case, hijacking may be too harsh a word, since they are adding value to my product.

But what about sites who have the ability to write the code if they wanted to? Doesn't it makes sense for them to find out what the most popular widgets are and then write them themselves so that they won't lose any pageviews? Wouldn't sixapart perfer me to use a widget they are promoting as opposed to a third party widget I find? I think down the road big destination sites will figure out what value is being delivered by third parties and either do it themselves or if it affects their business materially turn them off.

In the Rapleaf example, let's do a though experiment. If Rapleaf becomes reasonably popular and trustworthy, say if Craigslist adopts it and it's used extensively there, the question is do you think Ebay will let them back in? I doubt it.

Choicebright

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Hi Homie
you found your site on Google and read a few of your other entires. Nice Stuff. Im looking forward to reading more from you.
My bro am going to bookmark and read more often

Diobriemienox

Thanks mate... just dropped by.!!!!! Will look for BIKE STN when we get to Seattle. Still in Buenos Airies.!!!!!

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